1&1 Kaufmännischer Bereich, Vertrieb / Marketing: Head of Market Management (m/f), Karlsruhe
For our location in Karlsruhe we are looking for a:

Head of Market Management (m/f) - Corporate Development

Reference ID: KA-TKoe-1703046

Your Tasks:

As the Head of Market Management you will build up and manage a team of 3-4 market managers for the countries: Germany, Austria, UK, US, Canada, Spain, Mexico, France and Italy. Together with your team you develop and implement strategies to ensure growth of market share per country. This also includes the following responsibilities:

•    Develop and implement strategies to ensure growth of market share per country
•    Based on Global Product Portfolio develop local positioning as per market and brand (e.g. Premium / Value)
•    Define local price segments following the positioning (e.g. low-aggressive, middle segment, premium segment)
•    Identify, plan and implement relevant needed customization to position 1&1 successfully in the market (e.g. payment methods and local terms and conditions).
•    Project Management for International Market Projects

We Appreciate:

You completed university studies in Business Administration (e.g. focus on marketing / product management) or comparable education. You are a Manager with Can-Do and Self-Starter Attitude, Negotiation Skills and assertiveness.

•    Strong understanding of Product Management or Marketing in the Hosting Business
•    High intercultural skill-set, social competence and internationally experience
•    Experience in development and implementation of positioning, pricing and campaigning
•    Entrepreneurial driven and goal-orientated self-starter with excellent communication and presentation skills
•    You are very curious, creative and extrovert and you enjoy working in an international team (very good English skills are mandatory, German language skills would be advantageous)

I want to apply now via email

Your application should present a complete picture of you. This includes:

Cover letter

The cover letter is one of the most important elements of your application. Explain as clearly as possible why you’re applying for this specific position at our company. Don’t tell us your life story, just explain what makes you so interesting that we should invite you for an interview. Please don’t forget to include your salary expectations and earliest starting date and/or current term of notice.


Make sure there are no gaps in your education and work record. You should generally begin with your higher education details. Any gaps (e.g. application phase, stays abroad, etc.) must be explained. We are also interested in your language and IT skills, as well as any hobbies.


Please attach all important documents. These include employer references, school leaving, training, and higher education certificates. However, seminar certificates or similar participation documents, often just make your application unnecessarily bulky.


In the case of certain positions (e.g. Website Management), we attach great importance to suitable references or work samples. This will generally be requested in the respective job advertisement.

What do I have to consider when applying by e-mail or using an online form?

The best idea is to pack all of your documents into a single PDF document. This allows us to open everything with just one click. It also ensures that the layout of your documents isn’t altered. The file should be no larger than 5 MB.